By Reinhard Mohn
Reinhard Mohn has grappled with the political and cultural adjustments of modern many years like few different marketers of his time. during this deeply own ebook, Mohn, for the 1st time, describes his entrepreneurial improvement within the context of his personal attention-grabbing own stories.
A worldwide Lesson plumbs the extreme intensity of Mohn’s existence, from his Protestant upbringing and his time as a German soldier in an American POW camp in the course of international warfare II to his socially wide awake offerings as a tender businessman.
The hopes and demanding situations of booming Nineteen Fifties Germany motivated Mohn’s early years as an entrepreneur in lots of methods. He fast understood that to achieve success he needed to mix monetary considering with social accountability. in addition, as he guided Bertelsmann’s evolution from a medium-sized corporation to a world media company, he learned how very important it used to be to hunt discussion with different cultures. via it all–from the interval of German rebuilding after the struggle during the age of globalization–Mohn fostered a winning company tradition that served as a version for company leaders around the globe.
A worldwide Lesson unearths the reasons that guided Mohn’s improvement, and stocks how his relations origins and private studies formed his life’s paintings. His tale is usually a testomony to his management. all through his existence and profession, Mohn has promoted a special and critical philosophy: monetary pondering and democratic tradition can't be in opposition–and simply through status up for humanity do we grasp the demanding situations of worldwide cooperation.
From the Hardcover edition.
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Extra info for A Global Lesson: Success Through Cooperation and Compassionate Leadership
A Global Lesson: Success Through Cooperation and Compassionate Leadership by Reinhard Mohn